Business Blog | Lilamitre-arte.com

Have you been thinking about leaving your job and starting a work at home enterprise? If you have mentioned your desire to anyone other than another entrepreneur you may have been discouraged. For many people it is hard to understand why anyone would want to leave “the safety and security” of a job and “risk their lively hood.” But if you have ever been hit by an entrepreneurial seizure there is something that happens which is unexplainable.

If you are willing to respond to this deep emotion you will never be happy living your life by a job description. You want more. A cubicle will feel like a prison and until you create something you can call your own you will feel like each day a part of you is making a deal with the devil.

For most people starting a business is a scary proposition. So how do you create an environment that pulls you towards success? What can you do to inspire yourself to take your life back and build wealth from home? Creating a purpose driven home based business is the winning combination that blends living your passion and profiting from it.

Here are 7 seven steps you can take towards a purpose driven work at home career:

1. You can create a vision and mission for your home based enterprise that inspires you. Life is too short. When you make the decision to leave the rat race you don’t want to create a business that’s simply another job. So why are you taking this journey? What do you want your business to look like?

For example, I am clear that my home based venture is as much about lifestyle as it is profit. When ever I work on my business I look at my mission that includes income developed through passive income and working no more than 25 hours a week.

Why? Because after 15+ years in Corporate America I learned that what are important to me are my personal relationships. I no longer wanted to trade my time for money. At the end of my life I don’t want to remember how many hours I worked for someone else or the sacrifices I made for a company. As a result, my vision is to create a lifestyle that allows me to enjoy life with the people I care about.

What is your vision for your business? Try to include all of your senses. What will it look like when you get there? How will you feel? Who will be there to celebrate with you? With you smell the breeze of the ocean water or the pungent fragrance of swaying honeysuckle? The more you connect with your vision the more you will be inspired.

2. Create your business based around something you are passionate about. There is something magical that happens when you are operating in something you love to do and are uniquely good at. Have you ever had a job you hated? How did you feel? You will never live a life of purpose doing something you don’t like. Discover your passion and give it all you’ve got.

For years I worked in jobs that I was good at but hated. However, when I struck out on my own I wanted to have a life I loved. I uncovered my unique talents and went to work. And what happened for me can happen for you.

When you start to live the life you were born to do the universe makes all of the resources available to you that you need to be successful. So what are you passionate about? What skills and talents do you have you can create a life and business around? Write down two or three skills have that would be utilized in your purpose driven business.

3. Make your business a business that is bigger than you. What would it feel like to know that your business was directly responsible for impacting the world in some way? How would you feel to know that when you passed on people from around the world would thank you for the part you played in creating something of value that was important to them?

At first, this line of thinking can be overwhelming. However, not when you start to think of what is at the core of any business. Your goal is to find a solution to your customers’ problems. And in exchange they are willing to pay you for it. To the extent that you get to know their hopes, desires, dreams and pains and you help to successfully maneuver the maze of life they will be forever grateful.
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With the many ways to advertise, it is easy to sometimes be in a rush to just get something out somewhere. But, no matter where you plan to advertise, there are several basic fundamentals that will help create advertisements that are effective and profitable. Here are three that will get you headed in the right direction.

1. First on the check list is; is your unique selling position (USP) clear and provoking?

You need to find out what makes your business different from that of your competitors. From that, you can develop a strategy based on the strengths or even weaknesses of those differences. Actually, good marketers identify strengths, weaknesses, opportunities and threats (SWOTs) and develop their strategy from those factors. Here is an example of a USP that stems from a companies weakness:

“We’re not #1, so we work harder to get the job done.”

In this example, a weakness was used to let customers know that they will do what it takes to get the job done. Customers know that they are not #1 so the service and pricing will be competitive.

Having a USP is extremely important in setting you apart from your competitors. It is what gets you into the minds and eventually the wallets of your customers and prospects.

2. Effective Headings and Ad Copy

In developing effective headings and ad copy, it is essential to live by the adage, Attention, Interest, Desire, and Action. Better know as “AIDA.”

This simply means that you grab the attention of the prospect or customer with an compelling headline or graphic, you keep them reading with an interesting ad copy which creates a desire and ends with a powerful call to action .
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Network marketing, or “MLM” can be a great way to earn everything from a small additional income to a generous full time living.

However, many people join mlm type opportunities without really knowing what they are getting themselves in to. This is probably one of the biggest reasons for the fact that some people have very low thoughts about this type of business.

Mlm works if you do it right. Period. That said, here are seven really poor reasons for enrolling in a network marketing opportunity:

1) Earning “easy money”

I know – the mlm-companies are very good a promoting their business as a simple 1-2-3 process that anyone can do and become an instant millionaire. Especially online it has almost become a standard to use super long and totally over hyped sales letters.

This is the equivalent of claiming that anyone who can open a can of beans can be a master chef.

Don’t get me wrong, I do think most people CAN make it in mlm if they put their minds to it. But you must be prepared to learn many new things and you WILL have to work for it. Make no mistake about that!

2) Expecting that “spill over” will do all the work

Many mlm opportunities are built on what’s called a “forced matrix”. For example, in a 3×9 matrix, when you have sponsored your three first new members, the fourth will be placed under the first person you sponsored. This person has thus gained one person in HIS downline, without any effort on his part.

Now, some companies would have you believe that their top recruiters are so effective that the spill over from their marketing will automatically make you, who are joining at the very bottom right now, an instant success.

This is simply a pipe dream – it will never happen. Yes, you probably will get a few people spilled over into your downline, but nowhere near enough to guarantee your success. The sheer width of the matrix on your level, means that there is an enormous amount of representatives that will have to shear any amount of spill over.

And who says the top recruiters are as active as they once where anyway? Worst case scenario, they are now working on something else entirely, because their income in this particular opportunity is already secured.

3) Thinking that a product is so great it will sell itself

This is a classic mistake, because most mlm systems simply aren’t really about the product. This fact is difficult to swallow, I know.

As a greenhorn I remember joining this lottery syndicate-mlm, thinking that “everybody” would want better chances at winning the lottery – right? The disappointment was huge when I discovered the truth – some people even made fun of any attempt to mention this great new thing I had discovered.
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There is so much information online it’s amazing. You find something that interests you and you request information and then……you are never there.

• Is it that you are bombarded with calls and emails?
• Is it that you clicked on something but don’t remember?
• Is it that you were in a different state of mind at the time and it’s changed since?
• Is it that there is too much to choose from?

Are you looking to make money but you think everything is a scam or it’s too good to be true? You have been burned before and it’s a very hard thing to get over. I know. I’ve
been there.

Or maybe you want to stuff envelopes or make crafts……

I’ve learned the hard and expensive way. I have yet to find a legitimate envelope stuffing company. If you find a craft to do they are very particular on what they receive. They are so picky that you never get paid and you are stuck with all these crafts. Data entry is another opportunity I have yet to find a real company. The only paying company was through a company my Aunt worked for that I actually got paid for data entry. Otherwise, I never got paid but lost money. You feel violated when you are scammed.
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