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A virtual assistant is an individual who provides business services to other professionals. They’re considered virtual because they perform their services from a remote location. Communications with their clients take place through telephone, fax, email, and snail mail. As a business owner, you can save time, money, and energy by hiring a virtual assistant. Best of all, you’ll have more time to do what you do best – running a business!

1. You do not need to provide a physical workspace. A virtual assistant works from their own home or office. This is especially convenient if you are running a business from home or if you have limited space at your own office.

2. You do not need to provide costly equipment. Virtual assistants use their own equipment to provide services to you. This can result is tremendous savings especially if the virtual assistant has access to equipment that you don’t already own. Also, you don’t have the worries of dealing with the maintenance and upkeep of office equipment.

3. You save valuable time not performing tasks you don’t have time for or are not able to do. As a business owner, the highest and best use of your time is to work in your business. Delegating important and necessary administrative tasks like web design and maintenance, bookkeeping, writing, shopping cart setup, and other tasks will allow you to spend time developing your business and building relationships with your customers or clients.

4. You do not have to deal with payroll, taxes or benefits. You can hire a virtual assistant as an independent contractor which frees you from spending time dealing with tax filings and compliance issues. You also have the added benefit of hiring them just for the task at hand, paying them at an hourly rate or by the project. This is much more cost efficient than having a full time employee who you might not be able to fully utilize.

5. You can accelerate growth by finally having the time to focus on the most important issues of your business. The administrative tasks related to running a business are overwhelming, even for a one-person business! The best way to grow your business fast is to concentrate your energies working on your business and leaving everything else to your virtual assistant.
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It has long been my conviction that the dominant factor in success is the set of mental habits possessed by the individual. Of no vocation is this truer than that of the salesman. “As a man thinketh . . .” applies to him in an all-important way. The techniques and skills, methods of approach, demonstration and closing are matters of demanding study and practice., These things are cold, mechanical, wooden and ineffective except as they are warmed, energized and implemented by the dynamics of a positive personality. A positive personality is never found apart from deep conviction, genuine belief in the fundamentals, the “copybook virtues” known and honored by men and women of character in all generations.

This conviction was strengthened in me some time ago when there came to hand a report of a questionnaire circulated among the members of a Sales Executives Club. These men and women are “top brass” in the sales departments of big business. They have responsibility for the distribution of their firm’s product; have in some cases hundreds, even thousands, of sales managers and salesmen under their guidance and direction. The recruitment, training and management of these forces are their daily concern.

The question asked these sales executives was: What are the qualities or traits of character you value most in salesmen? This is the list they offered, the traits being stated in the order of importance attached to them by these sales executives. There is food for thought here. Note for instance that “persuasiveness” is toward the end of the list. Most people would list the art of persuasion as perhaps synonymous with salesmanship but according to these sales executives there are other more import traits, they are listed below.

Dependability was chosen as the most important.

Integrity was next. With this trait the salesman is incapable either of being false to the trust his company places in him or to the real interests of his customer.

Knowledge of product is one of the three fundamentals of success in the field of selling.

Self Time-management Perhaps no vocation gives a man a greater degree of latitude. He must be a good “boss” for himself and exact a high degree of self-discipline for selling.

Work organization is efficiency in self-management. Much of a salesman’s time is wasted by the prospect. He must guard the balance jealously and make every minute count.
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So what exactly is a “Small Business Lone Ranger?” A “Small Business Lone Ranger” is a business owner who does all the work themselves.

No matter how big or small the project, the Lone Ranger handles 100% of it. Either because they’re afraid to let go of control or because they feel they can’t afford to hire help. Can you relate? I know I can!

So what’s wrong with doing everything yourself? Well it’s tough to grow your business if you’re busy managing every single detail. I know it’s a bit scary to let go of control or to consider actually hiring help, but I also know it’s necessary if you want to grow your business to its fullest potential.

Take my 10-question quiz to determine if YOU are a Lone Ranger. And don’t worry if you are, I’ve got some suggestions to help you rid yourself of this business-stifling affliction!

1. Do you work alone?

2. Do you feel no one can do your work quite as well as you?

3. Do you often feel there aren’t enough hours in the day to get everything done?

4. Do you maintain your own website?

5. Do you do your own accounting and billing?

6. Do you write your own sales and marketing copy?
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Let’s face it – time is probably our greatest resource. We never seem to have enough of it and it seems to pass so quickly. Well we won’t get any more of it and we can’t slow it down.

What we can do is make the most of the time we have. Here are some simple steps you can take to get the most out of your day.

1. Plan your day the night before – At the end of each day write out all the things you need to do the following day to achieve your goals. Pull together all the information you’ll need, phone numbers and relevant paperwork.

2. Prioritise the list – Number each item and do the nasty jobs first. There’s always the temptation to do the easy jobs first. However, think how the thought of doing the nasty jobs hangs over you as you do the easy stuff. Think how good you’ll feel when the nasties are out of the way and how motivated you’ll feel.

3. Stick to your list – Tick off each item as you go and don’t let yourself be distracted. The temptation is to handle the telephone and e-mails as they come in. The phone is hard to ignore but you could always pull out the plug and let it go to voice mail and switch off the email program. Make an agreement with yourself to check for messages every two hours or so.

4. Remember the Three “D’s” – Do it, Delegate it or Dump it. Handle each piece of paper only once. Either do something about it now, delegate it to someone else or chuck it in the trash. And remember – “Only do it if only you can do it.” 5. Don’t procrastinate – Procrastination really is the “Thief of Time” It’s so easy to put things off till another time or till “I’ve had time to think about it.” DO IT NOW!
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