Business Blog | Lilamitre-arte.com
Business Adversiting, Careers, Customer Service, Entreprenuers, Ethics, Home Based Businnes, Management, Marketing, Networking, Public Relations, Sales And Small business
Most businesses spent time attracting customers to a product or service, trying to win their trust and then ending the whole process with a sale. That tactic seems obvious to most people. What often is neglected is the post-sale follow up with customers, particularly when it comes to online businesses. We should look at the time after a sale as an opportunity not only to improve our products but also to establish long-lasting relationships with our customers.
It takes much more effort to win a new customer than to maintain a relationship with an existing customer. But maintaining current customer relationships is just as critical and I’d even dare to say, more important than gaining new customers. What can we do to keep our established customers feel appreciated? You need to follow up with your customers.
Following up may be as simple as writing an email or giving a phone call to a customer a few weeks after a sale. At Screaming Bee, I make it a personal goal to contact every customer that buys our voice-changing software, MorphVOX, within 2-3 weeks after a sale.
Read the rest of this entry »
read comments (0)4 Secret Selling Techniques You Must Implement
Author: admin
1. Explore New Advertising Methods
The first sign that you might need to explore new marketing strategies, is a sharp decline in the effectiveness of your advertisment campaign. Yeah, you shell out a lot of hard earned cash to advertise, and the public turns its nose up! Don’t wait until your profits are plunging to start hunting for new marketing strategies.
Wouldn’t it be great if you could foolproof your selling techniques? Yeah, no more customers walking out with empty hands… no more profits disappearing into thin air! Here are 4 secrets that will help you put money in your pocket, and lengthen your current customer list.
1. Make It Easy
There’s an old adage that says variety is the spice of life, but hey, too many choices can lead to indecision and procrastination. We all know what happens when customers procrastinate… yeah, you lose a sale.
When a customer walks into your business ready to purchase, and suddenly sees several options he didn’t know were there, he’ll stop then decide… which one? If he’s uncertain… well, you lose a sale that was already in your pocket.
Make it easy for your customers to decide… yes, I’ll buy it… no I won’t buy it. Yes and no decisions are a lot easier to make, and are more likely to put cash in the drawer.
4 Explosive Tips To Dynamite Your Sales Volume
Author: admin
Some of the most effective things in life are the simplest. Marketers spend a lot of time trying to understand the psyche of consumers, discover ways to predict economic trends and a million other aspects of business that can determine success. Hey, it pays to remember that some things are just basic, common sense and as easy as pie. Let’s look at some tactics that just might be the key to the success you’ve been pining for.
1. Keep An Eye On Your Best Customers
Yeah, wouldn’t be great if all of your customers were just like them? …easy to please, loyal, and ready to tell a friend about your wonderful service. Just maybe you can develop more customer just like them!
Think about it… what makes them so great? What are the traits they have in common? Direct your marketing campaign to people who are just like them. Focus on their niche! You’ll net new consumers and higher profits for your efforts.
2. Hurry It Up!
What’s the hurry? Todays customers are busily running helter skelter from work to day care to home to an event back home… They’re rushing through life, but trying to save a buck as they go. How much do you think they would appreciate the ability to do both in your shop?
Revise your advertising campaign to stress the time they’ll save and the money they’ll keep in their pockets while enjoying all of the wonderful benefits your products have to offer. Chip in a few specials where they can save even more moeny (with a deadline, of course). Deliver! Immediately! Let them save money and time… and hey, watch your sales explode!
3 Crucial Elements For Jumping Sales Numbers
Author: admin
Marketers from every niche have common ground when it comes to bills. Yeah, every month there’s a new stack of bills demanding to be paid. Will there be enough profit to slide right through bill paying time without a flinch? Or do you find yourself fretting about whether you’ll even break even? You don’t have to be victimized by envelopes and 8×10 sheets of paper. Implement these 3 techniques to boost your sales.
1. Find More Customers
The first thing that comes to mind when we think of making more money is getting more customers through our doors. In fact, the majority of advertising focuses on doing just that. There are several things you can do to entice more customers to buy from you.