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Archive for the 'Marketing' Category
How do you build a list building system that funnels subscribers passively into your database day in and day out?
Well, this one question is one of the major questions I get from many of my subscribers who are interested in building a responsive email list. The majority of my subscribers say that they built a marketable email list by using various tactics like ad swaps, articles, and solo ads. But their major problem comes in the area of sustaining their email list growth.
A lot of my subscribers shared with me that they are actually losing more subscribers than they are actually gaining. So how do we avoid this?
Well, that is the focus of this article.
Now let me start off by saying that you will be deceiving yourself if you just think that you can overcome this problem of constantly losing subscribers without any work.
Sitting on your butt and doing nothing is the hogwash approach to online marketing!
It really frustrates me to even think that there are actual individuals who believe that success can come with no work at all!
So before I move forward, make sure you get the lazy approach to online marketing out of your system as soon as possible. If you do not extract laziness from your life and your business, you won’t see any improvement in your life and online business.
Now that we’ve got that out of the way, let me begin describing a legitimate way to passively funnel fresh responsive subscribers into your database.
I will list a series of steps that you can follow below:
1. Generate a content site for your niche
The goal in this step is to generate a website full of useful content that is related to the niche you are trying to build an email list for. A good content site, when organized well, can actually send repeat visitors to your website.
2. Place a Tell a Friend form at the bottom of the pages on your content site Read the rest of this entry »
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So, you want to make money online, but you’re having trouble getting visitors to your website? If so, you’re not alone. Many people think that running an online busy is easy – just build a website, and in no time you’ll be making money.
Well, running an online business is no different than running any business – you need to find ways to reach people who want and need (and are willing to pay for) your product or service.
Affiliate marketing (selling other people’s products) is a great way to make money online.
Yet, it is still a business, and the same rules apply to affiliate marketing – you need to find people who need what you are selling.
The best way to be a successful affiliate is to create your own website, provide information to get people ready to buy, and then encourage them visit the programs you are representing.
How do you do this, without spending a fortune on advertising?
1) Learn how to get free traffic from search engines
Search Engine Optimization (SEO) means getting the search engines (like Google and Yahoo) to place your website at the top of the rankings. Getting “free advertising” from the search engines is great. However, it is not easy, and it does take some time. The key is make your site the best possible site for your theme – tricks and scams may provide you with an instant “boost” but this rarely lasts (and sometimes even gets you banned permanently!) Over the past few years, I’ve made lots of money by having high rankings – and I’ve lost money when my rankings have fallen. It’s part of the process, so you shouldn’t count only on free traffic from the search engines.
2) Create your own newsletter
By creating your own newsletter, you can contact each person who signs up more than once, increasing your chance for a sale. Don’t have any ideas for a newsletter? How about a free course. Or monthly tips about the topic of your website. Sign up for a few newsletters in your industry to get an idea of how other websites maintain this important relationship with their current – and future – customers!
3) Write articles
Writing articles provides you with several benefits at the same time – by writing an article you are positioning yourself as an expert; when your article is published, you get a link back to your site (which helps SEO; you can promote your newsletter so you can contact readers more than once. You don’t need to have your article published in USA Today to get these benefits. In fact, getting your articles listed in an article directory (such as EzineArticles.com), can help you get listed in more specialized websites, newsletters, and magazines, helping you reach the right people!
Read the rest of this entry »
List building is one of the most important parts of any online business. By building your own list you have the opportunity to try selling your products more than once. You also have the benefit of being able to offer your subscribers other products, and services when they become available.
So just how would you capture those leads and make them profitable for you?
Here are your 5 simple steps to setting up your own profitable lead capture system.
1) you will need your autoresponder setup, ready to accept your subscribers. To make it easy on yourself you can pre-load it with messages to send your subscribers from the outset, to remind them that they are on your list. Useful, informative and educational messages sent once or twice a week automatically will keep your list subscribers interested.
2) Setup an irresistible offer page, giving something of value to your potential subscribers for filling in the form to subscribe. This page needs to be as powerful as any sales page where you are charging for a product, as you will want it to convert as many visitors to subscribers as you can. Outline the benefits of what you’re giving away, and even the benefits of the information in your preset messages (you did setup those messages right?).
3) Most autoresponders allow you to set a url (website address) to send your subscribers to after they subscribe, you should send them to a thank you page, and let them know if they need to confirm their address before they receive the first email from you. If they do need to confirm (they should, this is called double opt-in and may help save you from spam complaints), let your new subscriber know they will only get the email with the gift link after they confirm their subscription to your list. Read the rest of this entry »
5 Proven Ways to Waste Advertising Money
Author: admin
Article Body:
1. Yo Yo Advertising
My friend Dottie can precisely predict her sales peaks and plummets accurately…and no, she’s not into fortune telling. Experience has proven that March, April, and May will bring a lot of money to her account, while September and January will put her in the slumps
Sound familiar? Have you too been caught in the vicious cycle of high and low sales volumes? Why? Most of us tend to advertise heavily while things are slow – in a desperate attempt to get customers through the door, but back off when things are hopping.
If you’re looking for an even-keeled market, develop a steady marketing plan. Steady advertising produces steady growth…and steadily climbing profits!
2. Single Shot Advertising
One shot ads, rarely get results. Most customers are just like you, they don’t jump on the band wagon the first time it passes by. They often need to see your sales material several times before they actually make the move to walk through the doors.
Follow-ups are necessary for success. We’re not just talking about prospective customers now…even your loyal customers need to be cultivated for sales. How many times have you thought about making a purchase, but just never followed through with it? Sure, we all do it. Sometimes it takes a little pressure to get us to part with our hard-earned money. Make it a point to spend time building relationships with both new customers and your faithful following.
3. MonkeySee, Monkey Do Advertising
How many times have you seen the same advertisement ideas written with just a little different twist? If you’re surfing the Web you’ve come across plenty of the aped ads! Yeah, you can predict what the next paragraph will cover, because you’ve seen it so many other places.
Read the rest of this entry »
